Archive for the 'Marketing' Category

23
Mar
09

Your Blog – How to make a great first impression

First impressions are crucial

Good first impressions are crucial

We all know that first impressions are short and precious.  We make up our minds about another person within seconds of meeting them and, if the impression on our brains tells us the person is a schmuck, they may never recover from our judgement or be given a second chance.

The same holds true for blog posts (even more so actually, since we are far quicker to click away from a blog know there are no consequences for the rejection than we are to turn away from someone in person).

Darren Rowse of ProBlogger.net has reposted one of his most popular blog posts where he offers great tips on how to make a great first impression on people who are visiting our blog for the very first time.  Here is the original video clip:

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09
Mar
09

Interview: The Blog Squad on Bizzuka Talk Show

The legendary Patsi Krakoff and Denise Wakeman of The Blog Squad were interviewed on Bizzuka’s User Friendly Thinking Show (a web radio talk show hosted by  Paul Chaney and John Munsell (CEOs of Bizzuka) that features interviews with experts and industry thought-leaders in web design, content management, Internet marketing and social media).

Krakoff and Wakeman are co-founders of Build a Better Blog (a blog that offers tips and tricks for creating an effective business blog) and The Blog Squad (their blogging consulting company).   In this interview they discuss everything from blogging for business, to using social media, to finding your audience, and getting great PR.  The interview is an hour long (an eternity on the internet) but they offer some great advice and tools for aspiring bloggers (and bloggers who have been blogging for years but are stumped as to how to continue to grow their site).

If something in this interview catches your attention and makes you consider blogging in a different way, leave a comment and let us know!

Enjoy!

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